LifeLabs Learning Workshop Graphics & Catalogue

LifeLabs Learning was seeking to create graphics that would communicate the topic of each of their unique, science-based people skills workshops. I set to create visual metaphors for the learning outcomes of each of their workshops. Creating these workshop graphics allowed for the full-scale launch of their digital product and the creation of a workshop catalogue.

Role: illustration, marketing collateral design

Project themes: people skills, professional development, enterprise B2B

Partners: LifeLabs Learning

30 bespoke illustrations for an agency delivering professional development learning programs.

Workshop Catalogue

LifeLabs Learning didn't have a way to showcase all of their workshops and its corresponding programs to their clients. They had outdated PDFs and Google Doc descriptions that their sales team would use to send to clients.

I pitched to them to create an interactive catalogue that showcased all workshops with their descriptions, and was organized by both their Team Training Programs and their Memberships Tiers.

This effort helped to communicate the distinct value of their workshop offerings, and elevated their sales communications to expand to enterprise level clients.

You may also like